DROP 1
2025
The spirit of the wide unknown
It all began with a single piece - a jacket co-designed with the stylist Anna Furbacken. A piece, simultaneously grounded and daring, became the genesis of the collection.
With its refined silhouette, subtle Western detailing, and utilitarian elegance, the jacket captured the spirit we aimed to follow: a balance of nostalgia and newness.
Inspired by the vast, untamed openness of the frontier and filtered through a minimalist Scandinavian lens, the collection merges rugged cowboy influences with contemporary design principles: clean cuts, honest materials, and quiet strength.
All styles made from sourced deadstock fabrics.
DESIGN, STYLING & CREATIVE DIRECTION: Nathalie Neumann
CREATIVE DIRECTION: Anna Furbacken
PHOTOGRAPHER: Daniella Ferro
MUA & HAIR: Filippa Smedhagen
MODEL: Claudia Ahlgren